Crist Information and Research Launches Hyster Company and Yale Materials Handling Private-Branded Websites
Elk Grove, CA (PRWEB) May 15, 2007
Crist Information and Research, LLC, (CIR) has announced a multi-year Agreement with NACCO Materials Handling Group, Inc (NMHG) to provide private-branded website programs to support all North and Latin America Hyster Company and Yale Materials Handling forklift dealerships.
As per the Agreement, CIR has created and will maintain private-branded (EQGURU) websites for NMHG, which are accessible through Hyster® and Yale® proprietary dealer-support websites. To further support its forklift dealership networks, NMHG is providing the new website tools free of charge to all Hyster® and Yale® forklift dealers within North America, Canada and Latin America.
The Equipment Guru (EQGURU) private branded websites consist of competitive forklift information, which provide detailed Specifications, Resale Values spanning ten years, competitive OEM Price matrix, a Residual Value Calculator, new model introductions and internal company-wide Comments per lift truck model generated by NMHG to assist Hyster® and Yale® forklift dealerships and salespeople.
About Crist Information and Research, LLC
Since 2001, CIR, has been supplying industry professionals and end-users with comprehensive, detailed, analytic and competitive information regarding the lift truck and heavy construction equipment industries. EQGURU has been developed and is maintained by Crist Information and Research, LLC. Prior to 2001, the senior staff of CIR held various research and management positions and was responsible for the development of new products at companies such as Dataquest, Dun & Bradstreet, Randall Publishing Co. and Primedia (parent of Equipmentwatch).
About NACCO Materials Handling Group, Inc.
NMHG designs, engineers and manufactures materials handling equipment for virtually every market niche, including warehouse trucks, counterbalanced trucks and large capacity cargo and container handling trucks. All lift trucks are marketed under the Hyster®, Yale® or Sumitomo-Yale® brand names. NMHG is one of the world's largest lift truck manufacturers. In addition to a worldwide distribution network of independent Hyster® and Yale® retail dealerships, NMHG operates wholly-owned dealerships in certain markets.
Contact: Jacqueline Kornhoff
1.800.300.8890
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