Equipment Web Services Partners with Omega Lift To Gain Web Presence and Strengthen Dealer Relationships

Equipment Web Services Partners with Omega Lift To Gain Web Presence and Strengthen Dealer Relationships

Norfolk, Va (PRWEB) November 22, 2011

Equipment Web Services (EWS), a division of Dominion Enterprises, has partnered up with Omega Lift, a North American manufacturer of rough terrain and multi-directional forklifts, to strengthen manufacturer-to-dealer relationships and increase the web presence of Omega dealers. EWS specializes in web solutions and strategies for the equipment, agricultural, and truck industries.

The time spent on the Internet has exponentially increased as new features and capabilities allow the end user to accomplish more at their convenience. According to Gian Fulgoni, comScore co-founder and chairman, states "Technology has changed the way consumers behave, and increasingly they are opting for the convenience and pricing advantages offered by the online channel."1

EWS encourages businesses to exert the same amount of effort in maintaining and reenergizing their websites as they do their physical locations. As an Omega Lift partner, EWS provides their dealer network with unique websites in tandem with comprehensive training and the tools necessary to monitor their success—such as inventory management, lead generation, and lead management.

EWS partnerships have proven to strengthen relationships with manufacturer and dealers while increasing a dealer's revenue. In addition, dealer websites gain credibility as EWS complies with both Omega Lift brand standards and their dealer's. EWS and Omega Lift have a shared goal in assisting the dealer in being successful.

"We are pleased to work with Omega Lift and its dealer network. We believe that our partnership will lead to greater brand awareness which will ultimately translate to the dealer bottom line" -Jennie Davis, OEM relationship manager of Equipment Web Services.

"Partnering with EWS gives Omega Lift the opportunity to present our brand to a bigger audience with a consistent message, look and feel. I am confident our dealers will generate new sales for their dealerships and for us through our support of the EWS products"- John Baker, Sales director of Omega Lift.

1. Amazon Sites Visited by 1 in 5 Global Internet Users in June. comScore, August 2011. http://www.comscore.com/Press_Events/Press_Releases/2011/8/Amazon_Sites_Visited_by_1_in_5_Global_Internet_Users_in_June

About Equipment Web Services

Equipment Web Services (http://www.equipmentwebservices.com), a division of Dominion Enterprises, is a leading Internet solutions provider for the heavy equipment and trailer industries. Headquartered in Norfolk, Va., it is part of the Commercial Web Services (http://www.commercialwebservices.com) family that includes Truck Web Services (http://www.truckwebservices.com) and Agricultural Web Services (http://www.agriculturalwebservices.com). For more information about Equipment Web Services, call toll-free 1-866-529-6008 or visit http://www.equipmentwebservices.com.

Dominion Enterprises is a leading marketing services and publishing company serving the automotive, recreational and commercial vehicle, real estate, apartment rental, employment, parenting, travel, and daily deals industries. The company's businesses provide a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, website design and hosting, and data management services. The company has more than 60 market-leading websites reaching more than 20.9 million unique visitors monthly, and more than 280 magazines with a weekly circulation of 2.4 million. Headquartered in Norfolk, Va., the company has 3,300 employees in more than 186 offices nationwide. For more information, visit http://www.DominionEnterprises.com.

About Omega Lift

Omega Lift develops innovative Rough Terrain Machines and also focuses on service and support. They provide complete services for all equipment needs - from service, parts and rentals, to the actual transporting of the equipment. For more information call toll-free 1-905-857-6456 or visit http://www.omegalift.net.

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